Discovercase studies

Cheetos turns advertising into a game viewers didn’t want to skip

The Cheetos Chepard Game campaign set a new industry standard by transforming advertising from an interruption into a sought-after part of the entertainment experience.

1,896 streamers actively promoted their favorite pizza!

Pizza Guseppe by Dr. Oetker set out to solve a classic gaming dilemma, showing that a meal can be prepared quickly without meaning the end of the game.

T-Mobile turned the phrase “Fastest Network” into an iconic moment

The phrase “Fastest Network” was spoken over 10,000 times, and instead of avoiding the ad, viewers actively looked forward to it.

Small Hunger with a big appetite for gaming

We created Poland’s first AI system that analyzed gameplay in real time and activated the Little Hunger character only when the player was losing energy.

Go2Warsaw - Warsaw The City of Wonders

How we turned the capital into a playable open world to win the battle for Gen Z’s attention.

PKO Bank Polski has opened a new branch in… Fortnite!

When 9 out of 10 ads aimed at young audiences go unnoticed, PKO Bank Polski flipped the rules of the game by moving its branch straight into Fortnite. As a result, players literally “lined up” to learn the basics of finance and spent an average of 26 minutes with the brand - a level of engagement that traditional campaigns simply can’t achieve.

Mountain Dew changed the way people think about an influencer career

When society calls being an influencer “not a real job”, Mountain Dew took it seriously by creating Poland’s first “School for Creators”.